NEOOH Beta Connect is the first collaborative innovation program for Out-of-Home (OOH) media in Latin America, developed in partnership with one of the leading companies in the sector in Brazil. A program that brought NEOOH together with adtech startups from around the world to develop solutions related to Digital signage software.
Understanding needs and opportunities to develop genuine growth approaches stemming from real clients’ product usage and on/offline dialogue.
Customer Journey and Shopper Experience Redesign
Leveraging a world-class lovebrand protocol to Portuguese reality – for Kitchen, Living Room, Bedroom and Bathroom journeys.
Customer-Centric Portfolio Redesign
A bottom-up approach to expanding B2B2C’s value proposition, core products’ appeal, and client loyalty.
Innovation Governance and Policies
Diving into company culture and growth inevitably established a new innovation mission, vision, and platform aligned with re-engineered workflows and processes.
Making a Product from a Ritual
Decoding young adult’s night experiences to deliver a new category strategy.
Redesigning Shopping Center Experience
Redesigning the main touchpoints for different shopping centers based on their respective (and unique) city contexts.
Trends Safari and Growth Roadmap
Enrolling the entire board in an immersive experience to examine the authentic life of tourists, get to know disruptive startups business models by its creators and design a new roadmap for revenue streams.